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Is your website an asset or a liability?  If your website is not making you money, consider the following strategies:

1. Promotion, promotion, promotion - SEO (Search Engine Optimization), SEM (Search Engline Marketing), Local portals, Banner ads, Web rings, etc.
2. Content - Get repeat business by posting interesting content that gets prospects clicking in (and away from the competition), keeps them on your website longer, and encourages them to come back. 
3. Web Hooks – something you can give away that entices prospects to give you their email address, and permission to market to them e.g. newsletter subscriptions, white papers
4. Sell advertising space – on your website or newletter
5. Affiliate programs – amazon, etc.
6. Social marketing sites – facebook.com, youtube.com, linkedin.com, blogspot, etc.
7. Improve your website – It’s the web that all the others should point to to close the sale. Review it and figure out how to make it better and faster – from your customer’s point of view!

6 business bibles
5 Website tests
4 Website links
3 Search sites
2 Podcasts, and
a chance to win a cool prize pack!

Tags: add, amp, Blog, CHRISTMAS, event, FACEBOOK, KEEP, LinkedIn, Marketing, money, podcasts, search engine, sem, seo, YouTube

This entry was posted on Thursday, January 1st, 2009 at 9:00 am and is filed under LinkedIn, Revenue Stream. You can follow any responses to this entry through the RSS 2.0 feed. Both comments and pings are currently closed.

One Response to “On the seventh day of Christmas, Sue Sutcliffe gave to me… 7 Money Makers”

1. Duchess O'Blunt Says:
   January 6th, 2009 at 8:07 am

   Ok, so I am trying to sell advertising space on my website….I am so new! I have no clue how to do that! Another one on my list of “I gotta learn how to do that”