Try not to become a man of success,
but rather try to become a man of value.
- Albert Einstein
- More effective than photos
- Large demographics of people prefer watching videos over reading.
- They can be a great way get more action from Google
- Over 3 billion videos are viewed a day
Although time is required to produce a video worthy of your target market, YouTube stores 10 minute videos for free, and allow you to embed it on your website or blog and share it on popular social media sites such as Linkedin, Facebook, Twitter, and Google+ so you get tons of mileage.
The Harvard study is exciting because it offers empirical weight to something we already knew: Yelp is a transactional website. The 63 million people who visited Yelp last month were using the site for a very specific reason: to conduct research online before spending money offline.
Read more on Yelp Official Blog.
