Let’s face it…we’re facing one of the toughest marketplaces when it comes to selling… If you are facing longer wait times, customers who aren’t so quick to decide and or pay, customers who need to more support from you when it comes to making a buying decision, increased competition and pricing pressures…then you may seriously want to learn how to sell more strategically…on November 28th at the Business Advisory Centre from 9:30-4:00 pm…You can tap into selling skills that will help you manage your selling process more productively… Sign up for an all day workshop that will have a positive effect on your bottom line… Transform Your Selling Style.

The Small Business Big Ideas Show Presents: Double Your Closing and Opening Ratio With Conversational Selling and tap into 3 prospecting/cold calling strategies that will improve your results. Join David Cohen host of the Small Business Big Ideas Show and expert marketing mind Tom St. Louis will help you unlock the keys to the kingdom as far as you integrating sales strategies that get you results…If you want to improve your sales performance and stay on track in this highly competitive marketplace then you want to register for this one day event on November 28th, at the Business Advisory Centre Durham.

Do sales happen as a natural consequence of a conversation between you and your prospect? Do you get closer and closer to the sale until the ‘close’ is inevitable and easy -and completely natural? Or, do you spend your time “visiting”with your prospect and then find yourself “following up” on a sale that never materializes? Can you even get in the clients door? Do you give up after 3 to 4 attempts?

HERE’S THE DEAL…

A lot of well intentioned business people who don’t think of themselves as sales people struggle with the basics. They are so afraid of being “pushy” that they assume a passive role in the selling process. Or, worse, they fall into the fatal trap of thinking that selling is all about talking about their product or service ad nauseum.

If selling is a struggle for you, it’s because you are doing it the hard way. We will be happy to show you how to sell like a natural. You will get the mindset, principles, strategies and scripts that will shift your selling life forever.

Plus we will show you how to crack the door open with 3 hot cold calling strategies…we will lead you
through the cold calling process and take the pain out of calling some prospect out of the blue. You will
be reminded of why you are calling someone now and what you can in fact do for them to improve their results in this economy.

DATE: FRIDAY NOVEMBER 28th (9:30-4:00 PM)
WHERE: BUSINESS ADVISORY CENTRE DURHAM
COST: $69.00 (Plus GST) FOR THE DAY…
HOW: REGISTER BY CALLING 416-630-3527…
PRESENTERS: TOM ST.LOUIS and DAVID COHEN

Tom St. Louis has been marketing and selling for over twenty years. He has worked with large international brands and small start-ups. He will show you how selling can be a fun, touching, meaningful and profitable experience. Log onto www.zerald.com to learn more about Tom.

David Cohen is host of the Small Business Big Ideas Show and has coached and taught thousands of small business start-ups in his work with various self employment training programs. His 3 powerful strategies to making cold call fun is an interactive dynamic session. Log onto www.smallbusinessbigideas.com to learn more about David.

I just finished reading David Cohen’s October newsletter where he talks about Managing in Turbulent Times. He makes some excellent points, and the inspiration video at the end (The Seven Wonders of the World) will give you a different outlook for sure! As well, he provides links to two websites I’ve since added to my favourites:

• www.postivenews.net
• www.goodnewsnetwork.org/

Most people who have succeeded in big business, have done so after hitting rock bottom – complete and utter failure. Why?  Because they didn’t retreat when adversity hit. Rather, they made lemonade out of the lemons and worked smarter rather than harder, always on the outlook for new opportunities, alliances and ideas.  They leveraged small businesses biggest advantage – the ability to change on a dime.

I am a dedicated lifelong learner, and attend conferences regularly, as most successful business people do, because I know that although I must give up a day working “in” my business, it’s important to work “on” my business.  I always come away with:

1. IDEAS I can put to use in my business right away
2. PROSPECTS I can work on later
3. ALLIANCES that will help me grow
4. ENERGY that can only be gained from being surrounded by like-minded people

Business In Motion (www.BusinessInMotion.info) is a one-day conference being held in Oshawa on October 22, 2008. My conference partners (Susan Scott and David Cohen) and I designed it to specifically meet the unique needs of Small Businesses in these turbulent times. As well as networking breakfast/lunch/apres, we were fortunate enough to land powerhouse speaker Rick Spence of Profit Magazine, along with six other amazing presentators, myself included:

1. RICK SPENCE – “Success stories from Profit’s 100 fastest growing companies.”
2. JENNIFER HOUGH – “Effortless marketing”
3. SUE SUTCLIFFE “Leveraging popular social networking sites”
4. SUSAN SCOTT – “Branding: Building a business brand for the long term”
5. DAVID COHEN -“Be unstoppable: 8 rules to success”
6. TIFFANY ST-GERMAIN – “Power of joint ventures” and “Finding hidden resources within your business”
7. PETER CLUFF - “Easiest ways to manage our business risks”

Please check your calendar.  I’d love for you to attend the first annual Business In Motion Conference, and I am confident that you will be glad you did.  If you can’t be there in person, why not contribute a door prize, share the news with a friend, or share an idea you’d like to see for next year’s conference. As usual, I’m always looking for feedback… the good, the bad and the ugly.  Just click on the ‘comment’ link below.

Sue

My first time on live TV was a hoot. Garth and his team made it very easy and I cannot believe how many people watched it and took the time to write and say such nice things about it! Thanks to everyone for your encouragement and support in my 40-something career!

To see a video of Marci or for more information about this Small Business Big Ideas one-hour teleclass featuring Marci Shimoff visit http://www.new.facebook.com/event.php?eid=31154241819&ref=share. Tickets are only $31 and please do tell David Cohen I sent you. *SMILES*

DURHAM REGION, ON OCT. 22, 2008: Every successful small business tells a story, if you only care to ask, says Rick Spence of Profit Magazine. Spence shares these fascinating success stories at the Business in Motion conference October 22nd at the Oshawa Golf and Country Club. These thriving companies earned a spot on Profit’s 100 fastest-growing companies and Spence outlines the creative management ideas, brilliant tactics, and clever sales strategies that got them there.

“These ideas aren’t written down anywhere — you only hear them when you sit and talk with these guys, and most people don’t get a chance to do that. These companies have made a huge impact in their marketplaces very quickly; they’ve managed to grow and yet still hold together. It’s all new, it’s all Canadian, it’s all current and it’s all relevant.”

“Rick Spence has more business knowledge in his little finger than most people gain in a lifetime,” says Sue Sutcliffe, one of six high-powered business experts that share the stage with Spence at the one-day event. Sutcliffe, an engaging professional speaker, promises there will be plenty to learn and lots of innovative ideas to take away.

“I love giving business owners new ideas, and challenging them to sift through and find the ones will work for them,” says Spence. But it doesn’t end with gathering new ideas: “Then I challenge them to execute. It’s too easy to go back to the office and get back into the grind. Nothing ever changes; you lose that initiative. I’m going to challenge them to overcome that.”

Media personality David Cohen notes that one such idea can be worth the price of admission. The much-loved business coach and sales guru kicks off the day with a lesson in how to be unstoppable. Susan Scott of Full Circle Communications talks about powering up your business with strong branding. Sutcliffe, an expert in Internet marketing, reveals how mixing business with pleasure on social networking sites like Facebook can boost your business quotient.

In the afternoon, best-selling author Jennifer Hough takes the podium to coach effortless marketing techniques. Business consultant Peter Cluff counsels safe risk management. Tiffany St-Germain, of Shop Aware Inc., exposes the hidden business resources you didn’t even know you had.

The day promises to fire up your business and shift it into overdrive. Get in the driver’s seat and go! The Business in Motion conference runs from 8 am.-5 pm. It includes breakfast, lunch and time to network. Passports are $179, with an early bird price of $149 before October 7. Visit www.businessinmotion.info for more information and to register, or call 1-866-926-6378. Sponsored by Canada Post Venture One, The Green Thumb Florist , Small Business Big Ideas, aWEBthatWORKS.com, Full Circle Communications, Durham Region, Avanzar Computer & Office Supplies, Clarington Pro Sound, Zsuzanna Porter of Royal LePage Conect Realty.

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Rick Spence and the other speakers are available to speak to the media upon request. Speaker bios and topic descriptions are available at www.BusinessInMotion.info.

MEDIA CONTACTS:

Susan M. Scott
FULL CIRCLE COMMUNICATIONS
905-720-1647

David Cohen
SMALL BUSINESS BIG IDEAS
416-630-3527

Sue Sutcliffe, The Web Coach
aWEBthatWORKS.com
1-800-579-9253

On October 22nd, 2008…put your business into “Overdrive” and plan to attend the Business In Motion Conference…6 cutting edge speakers, lunch, breakfast, networking and more…it’s about moving forward with “Velocity” Small Business Owners face some staggering challenges.

The October 22nd Business in Motion Conference will provide ideas, strategies and knowledge that will inspire and ignite those that attend.

Statistics show that 96% of all companies fail within 10 years and even more staggering is that a corporation fails every 3 minutes. How can we help stem the tides? In an economy where there are more challenges coming at us than ever before?  There are 26,000 new products introduced each year…consumers change brand loyalty up to 30 percent more easily from just one night of watching commercials on TV and 74 per cent of consumers are buying outside their preferred brands. These are just a few challenges that small business owners face each day. Gone are the days of brand loyalty and worse traditional advertising methods may not be cutting it…if you want to manage your business and roll through the days of increasing-competition, rising costs then you want to plan to attend the Business in Motion conference on October 22nd.  

Position your business as a market leader.

Sponsors get to…and connect one-on-one with the decision makers…Business In Motion Is a one-day event for Durham and East Toronto Small Business Owners to learn, achieve, communicate and bring forth new ideas and energy into their life’s work and businesses.  It’s one compelling day of learning, activation and networking. 

Business in Motion 2008… “Put it into overdrive” 
Learning sessions with some of the best in business.  

On October 22nd, 2008…put your business into “Overdrive” and plan to attend the Business In Motion Conference…6 cutting edge speakers, lunch, breakfast, networking and more…it’s about moving forward with “Velocity”

Rick Spence from Profit  Magazine will speak about lessons learned from Canada’s 100 top entrepreneurs.

From one of the leading E-Commerce websites “Shop Aware dot com” Tiffany St. Germain will talk about forming joint ventures and synergistic relationships.

Sue Sutcliffe of aWEBthatWORKS.com will talk about the power of online social marketing and the 101 free web sources you can use to market your business. 

Management Expert Peter Cluff from Critical Path Consulting…will talk about managing risk in your business. 

Plus From the Vital You…Jennifer Hough will talk about Effortless Marketing…using the “law of attraction” to help drive business to you. 

Susan M. Scott from Full Circle Communications will talk about Branding and will have a real life case study to help showcase how building a brand can help position your business.   

David Cohen from the Small Business Big Ideas Radio Show will be your MC for the day and show you how to be unstoppable in eight easy steps.

On October 22nd, 2008…put your business into “Overdrive” and plan to attend the Business In Motion Conference…6 cutting edge speakers, lunch, breakfast, networking and more…it’s about moving forward with “Velocity”

Are you ready to talk sponsorship?  Sponsorship has its rewards:

For more information about sponsorship, visit www.BusinessInMotion.info

Sue is thankful to David Cohen of Small Business Big Ideas for hosting a monthly teleconference. Chet Holmes was a familiar face to me, and had some AWESOME ideas I can’t wait to try out! He says it’s all in his book. David, can you give us the link to buy that book and the date of your next tele-conference please?