Posts Tagged ‘podcasts’
On the eleventh day of Christmas, Sue Sutcliffe gave to me… 11 Website Pointers
- Well designed – Poor design will bring you poor results
- Award winning home page – Make an excellent first impression
- Effectively laid out – The path to least resistence should be the path to your cash register
- Customer service plan – If you fail to plan, you fail to plan
- Web glue – Content that gets people clicking and coming back
- Perfect code – So people can print and search engines can get through.
- Easy navigation – The path to least resistence should be the path to your cash register.
- Revenue streams – Make your website an asset.
- Web hooks – Entice people to give you their contact information
- Spam Proof – Don’t leave yourself open to spammers
- Well managed - Plan to update your website as frequently as possible.
10 Affirmations
9 Durham portals
8 Google gadgets
7 Money makers
6 business bibles
5 Website tests
4 Website links
3 Search sites
2 Podcasts, and
a chance to win a cool prize pack!
On the ninth day of Christmas, Sue Sutcliffe gave to me… 9 Durham Portals
- http://www.DurhamRegion.com
Another Metroland publication! - http://www.DurhamLIVE.com
Event Calendars in Durham Region - http://www.DurhamCentral.com
Movie listings, coupons & more in Durham Region - http://www.ylm.ca/durham
Business/organization databases in Durham Region - http://www.dhsba.com
Durham Home & Small Business Association - http://www.ShopAware.com
Before You Shop Be ShopAware! - http://www.DRAVA.org
The Durham Region Association for Volunteer Administration - http://whitbychamber.org/memberinfo.asp
The largest business organization in Durham Region - http://oshawa.Kijiji.ca
Free local classifieds
8 Google gadgets
7 Money makers
6 business bibles
5 Website tests
4 Website links
3 Search sites
2 Podcasts, and
a chance to win a cool prize pack!
On the eight day of Christmas, Sue Sutcliffe gave to me… 8 Google Gadgets
- Google Search – Do more with search.
- Google translate - View web pages in other languages.
- Google blogger - Makes it easy to have a voice on the web
- Google gmail - Fast, searchable email with less spam.
- Google alerts - Receive news and search results via email.
- Google docs - Create and share your online documents, presentations, and spreadsheets.
- Google calendar - Organise your schedule and share events with friends.
- Google maps – Put your business on google maps.
7 Money makers
6 business bibles
5 Website tests
4 Website links
3 Search sites
2 Podcasts, and
a chance to win a cool prize pack!
On the seventh day of Christmas, Sue Sutcliffe gave to me… 7 Money Makers
Is your website an asset or a liability? If your website is not making you money, consider the following strategies:
- Promotion, promotion, promotion - SEO (Search Engine Optimization), SEM (Search Engline Marketing), Local portals, Banner ads, Web rings, etc.
- Content - Get repeat business by posting interesting content that gets prospects clicking in (and away from the competition), keeps them on your website longer, and encourages them to come back.
- Web Hooks – something you can give away that entices prospects to give you their email address, and permission to market to them e.g. newsletter subscriptions, white papers
- Sell advertising space – on your website or newletter
- Affiliate programs – amazon, etc.
- Social marketing sites – facebook.com, youtube.com, linkedin.com, blogspot, etc.
- Improve your website – It’s the web that all the others should point to to close the sale. Review it and figure out how to make it better and faster – from your customer’s point of view!
6 business bibles
5 Website tests
4 Website links
3 Search sites
2 Podcasts, and
a chance to win a cool prize pack!
On the fifth day of Christmas, Sue Sutcliffe gave to me… 5 Website Tests
If you want users and logic-based search engines, to ‘like’ your web page, you want to ensure that it passes the basic tests of good web page design. A simply way to test this, is to test the web page using sites like Net Mechanic which tests/reports back on:
Other factors that are important are spelling (if you’re not american), grammar, accessibility, and usability which at this point in time must be done manually. |
4 Website links
3 Search sites
2 Podcasts, and
a chance to win a cool prize pack!
On the third day of Christmas, Sue Sutcliffe gave to me… 3 Search Sites
Click on each of the search sites below and pretend you are a prospect looking for you by name (they’ve been referred). Then enter in keywords (words or combinations of words) prospects would type in when looking for product or service you provide. Does your website come up on page one or two? If not we can help!
