Google Webmaster Tools reports are now included as part of Google Analytics. You may recall four months ago, Google Analytics launched a pilot program between the two services. As of today the Analytics team announced the initial test are over and everyone will now be able to link Webmaster tools and Google Analytics accounts. They’ve even enhanced the services based on feedback during the pilot.

via Search Engine Watch.

Another great blog post by Chennai Social Media…

There are several different ways that you can keep your fan page optimized for search engines to find it. Fan pages are also a great way to drive direct traffic right to your website.

via Basic Facebook Fan Page Optimization For High Ranking Google SEO

Google Analytics Application Gallery contains applications that extend Google Analytics in new and exciting ways.  Check it out!

Like many bloggers, I utilize All in One SEO Pack plug-in to optimize my posts to achieve higher search engine rankings. This nifty piece of software allows you to specify page title, description, and keywords for each post.

Basically, content syndication is the process of sharing your site or blog content with other Web sites related to your industry or niche. In addition to helping you promote your site, this great strategy also helps with your SEO efforts.

via Content Syndication and RSS 101 – Search Engine Watch (SEW).

Hats off to Sean Rasmussen for his excellent post about the pros and cons of using paypal. Click here to read his post.

From YouTube to SEO, navigating the web development landscape can be daunting. That’s why our founder, Mike Mann, developed this comprehensive list of best practices for any organization — for profit or not. Scan through this guide to evaluate your current web strategy, for inspiration on how to revamp your plan, or to scout out some new marketing resources.

Read this valuable post via 84 ways to maximize your web strategy | Free Web Services for Nonprofits | Grassroots.org.

http://www.mediapost.com/publications/?fa=Articles.san&s=95567&Nid=51093&p=969041

1. The much-touted location-based services (LBS) that marketers dream of leveraging for laser-geo-targeted promotions have not found their own way yet. A small percentage of U.S. phones have GPS built in, and while many more will come to market this year, carriers can’t figure out how to price and promote them.

2. According to comScore M:Metrics, in June 2008, 20.8 million U.S. customers and 4.5 million Europeans accessed search services on handsets, up 68 percent and 38 percent respectively from a year ago. And, yes, Google owns it, with 63 percent market share in the United States. Time to get mobile SEO in gear.
3. There will always be room for QWERTY and multitap pads, but touchscreens will flood the phone market. More than iPhone envy, the interface streamlines most mobile Web operations and opens up whole new worlds of application and game creativity.

4. A torrent of inexpensive, turnkey SMS messaging vendors will let anyone develop and launch alerts, coupons and messaging campaigns. But is this good for a nascent platform that still requires expertise and marketer self-discipline to maintain good relations with customers? Mobile agencies might take exception to too much automation too fast.

5. With too many mobile ad networks out there, not enough revenue to support them all, and an economic downturn that threatens everyone’s second round of funding, look for accelerated consolidation. Growing the size of the network will be critical to providing media buyers with an easier buy of more reach. Many companies will have to merge or die – some will do both.

6. In categories like weather and sports, consumers are starting to access their key data more often on phones than on the Web. Mobile-only access in some segments will begin to challenge the Internet for mind share. Also-rans on the Web and mobile-only start-ups have an opportunity to stage a march on slow-moving legacy media.

7. Nearly 40 million of us access e-mail on phones, according to Nielsen. As smartphone users triage their messages on a regular basis, publishers are starting to report unexpected numbers of hits to their standard Web sites, evidence that mobilistas do click through on e-mail links. Get the message? E-mail marketers may be the next segment to ponder a strategy for mobile click-throughs.

8. Android, BlackBerry and Windows Mobile operating systems will offer application storefronts. The opportunities for marketers to create their own branded applications and serve ads into apps will explode. But if the iPhone App Store is any indication, consumers may have to drill through a lot of clutter and garbage to find the gems. Discovery remains mobile’s Achilles’ heel.

9. The mobile retail experience in ticketing (Amtrak and American Airlines), books (Amazon) and entertainment (Fandango) has improved substantially, and many vendors are surprised by the volume they see already. More consumers will be ready to transfer existing Web loyalties and e-commerce accounts to the mobile platform.

10. Still holding: Look to next year’s Survival Guide for clearer signals coming from a number of well-hyped mobile models that won’t be ready to complete a call until at least 2010. Social networking has massive page counts but still lacks advertisers and a good format for them. Mobile video and TV have cool technology but slow-growing scale. And all of that wonderful targeting data that carriers keep in their back pockets will probably stay there for quite a while.

Alyssa Schwartz
Specials Editor
Consumer & Online International (MSN), Microsoft Canada Co.

If I had a penny for every time I’ve been called “the eternal optimist” in my life I would never have to work another day in my life! To me “The Secret” simply rehashed many of the things I learned in from my parents lips, at church, at school, and in the sandbox but don’t take me wrong… it was well worth reading and rereading and I highly recommended purchasing it in the media that works best for you.

There are lots of supporting materials, seminars, workbooks, journals (I bought one of these) which you can get to supplement your new abundant mindset, and due to the fact that I’m a facebook junkie, I joined Gero Cumbo’s facebook group called “The Secret 20009″ and today was infused with some wisdom on the secret theory that speaks volumes…

A native american boy was talking with his grandfather. “What do you think about the world situation?” he asked. The grandfather replied, “I feel like wolves are fighting in my heart. One is full of anger and hatred; the other is full of love, forgiveness, and peace.” “Which one will win?” asked the boy. To which the grandfather replied, “The one I feed.” (Origin Unknown)

This simple story provides the essence of a life-changing law of the universe…. You become what you think about. The words are almost too simple to feel important.” However, if you “get it, ” if you truly understand their meaning, you can forever harness the power of a positive attitude.

Simply stated… if we choose to think positive thoughts we’ll get positive results; if we think negative thoughts, we’ll get negative results. Pretend for a moment that every thought is a seed you sow in your fertile mind. Therefore, as I once heard someone say, “If you plant crabapples, don’t expect to harvest Golden Delicious.” You will reap the fruit of the thoughts you sow.

In his best-selling classic The Power of Positive Thinking, Dr. Norman Vincent Peale wrote:

“earn to expect, not to doubt. In doing so you bring everything into the realm of possibility… It is amazing how a sustained expectation of the best sets the forces in motion which case the best to materialize.”

What do you think of “The Secret”? Do you live it? Do you recommend it? How do you keep “the secret alive” in your life? I’ve got a journal…