Creating Accessible Websites is not only the right thing to do, it’s a marketing advantage!

10 Cardinal Sins of Web Design

Accessible websites open up your market to visitors who would otherwise leave because they aren’t able to navigate it or get all the information they need e.g. people with:

  • vision loss who uses screen reader technology
  • limited mobility who use a keyboard or assistive devices instead of a mouse to navigate
  • hearing loss who needs a transcript or captioning of audio or video
  • a learning disability who may struggle with completing long or complex web forms

Keep these Dos and Don’ts in mind when designing a website, email, app or anything.
Kudos to Karwai Pun and accessibility group at Home Office Digital who created dos and don’ts posters as a way of approaching accessibility from a design perspective for UK Government.
Currently, there are six different posters in the series that cater to users from these areas: low vision, D/deaf and hard of hearing, dyslexia, motor disabilities, users on the autistic spectrum and users of screen readers.

The diverse experience Sue Sutcliffe has gained as one of Canada’s digital marketing pioneers, will help your business or brand dominate the digital.
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