Sue Sutcliffe’s Blog

What is Digital Media Literacy?

Association for Media Literacy (AML) logo digital media literacy

Media literacy is the knowledge and skills necessary to understand and use the codes and conventions of a wide variety of media forms and genres appropriately, healthily, effectively and ethically. Media literacy also aims to provide people with the ability to create and distribute their own media products.

Keep your eyes peeled for these new features coming to YouTube

YouTube

YouTube has rolled out over two dozen updates in 2024, that enhance both the viewer and creator experience across mobile, web, TV, and YouTube Music including: Fine-tunable playback speed (0.05 increments) Improved browsing in landscape mode (for iOS) Enhanced mini player for multitasking on mobile Collaborative playlists with link or QR code sharing Custom playlist … Continue reading “Keep your eyes peeled for these new features coming to YouTube”

What’s Your Business Model?

Business Tips To Help Your Business Breakthru #BusinessBreakthru

The Business Model Canvas by Strategyzer makes designing, describing, developing a business model for your business easy. Not only does it communicate how your business operates, it also makes it easy to improve it, by regularly challenging it’s content with the question “What if?”. Learn more about the Business Model Canvas by buying “Business Model … Continue reading “What’s Your Business Model?”

Sept. 30th is Truth and Reconciliation Day here in Canada

September 30th is National Day for Truth and Reconcilliation Day

September 28th is Truth and Reconciliation Day here in Canada. Like most Canadians, I wear orange shirts (or an orange heart) to honor the lost children and  the survivors of residential schools. I created and share out this page to raise awareness on the injustices faced by Indigenous people, because I agree with George Santayana … Continue reading “Sept. 30th is Truth and Reconciliation Day here in Canada”

5 Levels of Awareness: Is your content missing the mark?

Content Creation Made Simple

“The Five Levels of Market Awareness” is a fundamental marketing concept Eugene M. Schwartz introduced in his “Breakthrough Advertising” book, which categorizes customers based on their awareness of their problems. This allows marketers to tailor content that effectively targets and guides all qualified prospects towards a buying decision, not just some of them. Eugene M. … Continue reading “5 Levels of Awareness: Is your content missing the mark?”

How much better would your life be if you could communicate better?

The Jefferson Fisher Podcast Change your Conversations. Change your life. Every episode of The Jefferson Fisher Podcast will give you the tools to communicate with confidence. Whether you’re heading to work, sitting in the school pick-up line, or just looking for quick advice, listen now to start changing the way you communicate. New episodes every week.

Communication is defined as the dynamic process of creating and sharing meaning through verbal and non-verbal interactions, enabling individuals and groups to convey, receive, and interpret information, ideas, and emotions. It seems simple enough, yet When I think about communication, I think about the game we played in girl guides called Telephone Line. The way … Continue reading “How much better would your life be if you could communicate better?”

Meta released the first frontier-level open source AI model today!

meta-resources-and-hacks

Right between… “Meta AI is on track to be the most used AI assistant in the world by the end of the year” and “We’re also seeing good traction with our Ray-Ban Meta AI glasses, and we’re driving good growth across our apps.” Zuckerberg slips in… We released the first frontier-level open source AI model … Continue reading “Meta released the first frontier-level open source AI model today!”