Are you following Timothy (Tim) Hughes yet?

Sales Mastery

Timothy (Tim) Hughes is a #1 Global #Socialselling Pioneer and Innovator, and mentor who doesn’t know it, and . He wrote: How to get so many C-Level meetings it will totally transform your pipeline. ~Timothy (Tim) Hughes Why LinkedIn needs to be part of your digital sales transformation Only Companies that Disrupt Themselves will stay … Continue reading “Are you following Timothy (Tim) Hughes yet?”

SALES FUNNELS: What every Small Business Owner Needs To Know 🧲

Sales Funnel Illustration

A sales funnel is a smarketing (marketing and sales) process with the goal of attracting and converting prospects into customers — ideally customers that buys over and over again. 7 Steps to Creating your First Sales Funnel BUYER PERSONA Create a buyer persona that describes in detail the ideal target for this particular product or … Continue reading “SALES FUNNELS: What every Small Business Owner Needs To Know 🧲”

4 Powerful Sales Affirmations Inspired by Trainer Jane Warr’s BankCode Presentation

Trainer Jane Warr

Last week I had the pleasure of attending a 2-day training session with Trainer Jane Warr learning B.A.N.K.code which inspired the following sales affirmations… I get more prospects I create larger deals I convert more sales I close sales faster I created them by adding one word “I” in front of Bank Code promises, so … Continue reading “4 Powerful Sales Affirmations Inspired by Trainer Jane Warr’s BankCode Presentation”

What You Need to Know About Your Shoppers: The Latest Stats on Canadian e-Commerce

What You Need to Know About Your Shoppers: The Latest Stats on Canadian e-Commerce | April 26 | 12pm ET

It was my honour and pleasure to serve as an expert advisor for Startup Canada‘s #startupchats sponsored by Canada Post (@CanadaPostCorp) on April 26, 2019 to discuss “What You Need to Know About Your Shoppers: The Latest Stats on Canadian e-Commerce“. Here are my answers the questions posed: eCommerce accounts for a growing percentage of … Continue reading “What You Need to Know About Your Shoppers: The Latest Stats on Canadian e-Commerce”

11 Questions Answered About Customer Success Strategies Online and Offline

Customer Success Strategies Online & Offline

It was my pleasure to answer questions about Customer Success Strategies Online and Offline today on #startupchats. Here are my answers: What is included in a customer success strategy for online, and offline? An online/offline customer success strategy starts by mapping the customer journey with the intention of creating a system that monitors & constantly … Continue reading “11 Questions Answered About Customer Success Strategies Online and Offline”

Top eCommerce and Online Payment Processing Tips

Exploring ECommerce and Online Payments

Today I had the pleasure of chatting with other eCommerce specialists and entrepreneurs on #StartupChats on Twitter about eCommerce and Online Payments in Canada. Today’s event had a total of 22.5M impressions, allowing us to trend nationally on Twitter! Here are my answers: Q1 What is eCommerce? What are current trends in ecommerce today? @Scotiabank #StartupChats … Continue reading “Top eCommerce and Online Payment Processing Tips”

Global eCommerce Trends (2019)

sue-purple-shirt-border

Did you know North America is 2nd largest eCommerce market with $561 billion, behind Asia with $740 billion? Shopify just published some comprehensive data about global ecommerce trends you need to know about: Global Ecommerce Definition and Market Size Domestic Shoppers Look Beyond Their Borders International Growth Reshapes the Map Ecommerce Moves Beyond the Western … Continue reading “Global eCommerce Trends (2019)”

How To Keep Your eCommerce Business Competitive

Keeping your eCommerce Business Competitve

Today, e-commerce influences up to 56 percent of in-store purchases and more than 10 percent of North American retail sales. E-commerce has gone beyond buying something on a website to a series of interactions that rely on technology to move goods. This means that e-Commerce entrepreneurs must be present on their customers’ channel and that … Continue reading “How To Keep Your eCommerce Business Competitive”

Canadian Marketers need a CRM (Customer Relationship Management) Solutions that Keeps Data in Canada

CRM

There is a ton of awesome CRM (Customer Relationship Management) Solutions on the market today, but finding one that does not leave my Canadian Business vulnerable from a legal standpoint — PIPED & GDPR — and lets me work from everywhere, has been a challenge. 91% of businesses with over 11 employees now have CRM … Continue reading “Canadian Marketers need a CRM (Customer Relationship Management) Solutions that Keeps Data in Canada”

86% of Canadians are shopping for something at any given time period and in up to five different categories

google

Sara Kleinberg, Head of Ads Research and Insights at Google shared some stellar Canadian e-Commerce statistics in her recent post: 86% of Canadians are shopping for something at any given time period and in up to five different categories. More than half of Canadian shoppers say they started their shopping online. Nearly 9 out of … Continue reading “86% of Canadians are shopping for something at any given time period and in up to five different categories”

What is your ideal Customer or User Persona?

What persona are we targeting?

Customer persona or user personas are terms marketers use to describe a fictional character they’ve created to represent an ideal target for a particular product or service they’re trying to market and assist in the creation of the customer-centred design. Personas are created with data we know about relevant users. For example: For my coaching/consultation … Continue reading “What is your ideal Customer or User Persona?”