InfoComm is a once-a-year opportunity to see new products, find the most audio/video training offered anywhere, and grow your professional network. With pavilions specific for Audio, Digital Signage, Events and Entertainment and Conferencing and Collaboration, you’ll find the tech that accelerates productivity and over 100 hours of training. If you’re not already, follow the action … Continue reading “Are you following the action at #infocom2022 too?”
Since the holidays you need to plan your content around don’t change, why don’t you (or your graphic designer) batch prepare your posts in advance? Not only will this be less stressful and save you time and money, but your readers will also appreciate the consistency and look forward to your content. JANUARY 2021 January … Continue reading “A Complete List of 2022 Canadian Holidays & Special Days”
Patagonia sells quality, sustainable outdoor equipment and clothing, including everything from fishing waders to moisture-wicking underwear. Their products are made to last long enough to become hand-me-downs or they’re made out of materials that can be recycled. Even Patagonia’s buildings are designed to make the least environmental impact, and manufacturing processes are constantly refined to … Continue reading “6 Steps to Telling Your Sustainable Business Story on Social Media”
🛒👩🏫📈🔖🖥️🤑💲🏷️🕸️🗣️📣 #socialmediathatworks#emojis captivate & humanize our messages https://t.co/uFiHemkcDD — SUE SUTCLIFFE 🇨🇦 (@SueSutcliffe) November 18, 2019 YOUTUBE PEOPLE NATURE FOOD TRAVEL ACTIVITIES OBJECTS SYMBOLS Here are my go-to emoji links: Get Emoji – ✂️ Copy and 📋 Paste Emoji 👍 No apps required EmojiCopy – A clean and searchable emoji keyboard delivered over the web. Our mobile-friendly web app features a simple, … Continue reading “#DominateTheDigital — Add Visual Appeal & Attract More Eyeballs with Emojis!”
People don’t trust advertisers anymore. Why should they when all advertisers claim their solution and service are best?
3rd party endorsements — when posted — offer ‘social proof’ and are far more believable. Would you agree?
It’s critical to write web pages and blog posts with the most important information at the top because chances are, people won’t read all your content. According to a 2015 study by Microsoft… The average attention span for the notoriously ill-focused goldfish is nine seconds, but according to a new study from Microsoft Corp., people now … Continue reading “People have less concentration that a goldfish?”
Most businesses spend over $1 per word on their copywriters, and it’s not uncommon to end up spending more than $5k on articles alone! I know I did, until I found this AI app, and now I pay less than 10 cents per word! TRY JASPER.AI FREE
On August 13th I chatted with Sandra Centorino of #RealWomenGoLive fame on #MarketingMondays@1pm. Sandra Centorino is the owner and CEO of Say it International, a benefit corporation whose mission is to teach and inspire women in business to use LIVE video. Sandra’s signature program (see below) teaches women everything about going live on Facebook and … Continue reading “Need help GOING LIVE on Facebook or Instagram? [VIDEO 37m09s]”
Every time I survey people about what makes a website suck, grammar always comes up in the top 10. Typically approximately 50% of the people say that they would not deal with a company if they spotted GRAMMAR ERRORS on their website. Would YOU? Whether you would or would not, one thing is very clear. … Continue reading “Grammar: The 13 Million Dollar Comma”
Words, once they are printed, have a life of their own. Carol Burnett Whenever possible, it’s always best to hire a professional editor to review your writing, however when time and budget does not allow, there are many online writing resources you can utilize to help you. Here are some of my favourites: Spelling Oxford … Continue reading “Writing Resources”
BEFORE hitting the ‘publish’ button, it’s critical that you proofread your post for the following things: [_] SPELLING [_] GRAMMAR [_] FLOW [_] TONE [_] STYLE CONSISTENCY [_] JARGON [_] POSITIONING [_] IMAGERY [_] ATTRIBUTIONS [_] LINKS [_] CALL TO ACTION (CTA) Did you know that March 8th is Proofreading Day? Why not invest in … Continue reading “SUE’S PRE-PUBLISH CHECKLIST”
4 REASONS YOU SHOULD CREATE A SOCIAL MEDIA EDITORIAL CALENDAR Save time & money Facilitate collaboration Recycle/Repurpose Content Improve Quality PLACES TO GET CONTENT INSPIRATION What’s trending on Twitter National Calendar Sprout Social’s Hashtag Calendar CalendarLabs.com Wave Social Media Calendar EDITORIAL CALENDAR TOOLS Google Calendar WordPress Editorial Calendar Plugins: WordPress Editorial Calendar Plugin Edit Flow
It’s often very difficult to be creative when you’ve got a lot of things to deal with in the business, but viral marketing strategies aren’t patented or copyright and anyone is free to use ideas that other companies have tried and tested and apply and modify them to their own business model. Here then is … Continue reading “Viral Marketing Top Trends”
A blog is a website that is made up of a series of individual posts by one or many authors. Similar to a diary or journal, but electronic, searchable and often providing the ability for people to add a comment or share.