Emoji Dude Picture

Add Visual Appeal & Attract More Eyeballs with Emojis

Here are my go-to emoji links: EmojiCopy – A clean and searchable emoji keyboard delivered over the web. Our mobile-friendly web app features a simple, beautiful interface that’s unmatched anywhere. EmojiKeyboard – The #1 browser extension for Chrome and Opera! Our searchable emoji input keyboard makes life so much easier, especially for non-Mac users. Try … Continue reading “Add Visual Appeal & Attract More Eyeballs with Emojis”

Batch preparing your holiday posts saves time and money.

Holidays Websites Help You Be Relevant And Plan Events

Click to Find Out What Holidays Fall On Your Event or Birthday! Holiday Websites Checkiday National Day Calendar OfficeHolidays Statutory Holidays in Canada What am I missing? Know a holidays website that should be listed? Please add it to the comments below. Since the holidays you need to plan your content around don’t change, why … Continue reading “Holidays Websites Help You Be Relevant And Plan Events”

Video Marketing Summit

Social Media Marketing World (March 1-3, 2020) San Diego, CA

Want to keep ahead of your competitors? Need to master a social platform? Struggling to measure your ROI? Discover how to improve your social media marketing at Social Media Marketing World 2020, brought to you by Social Media Examiner. You’ll rub shoulders with the biggest names and brands in social media, soak up countless tips … Continue reading “Social Media Marketing World (March 1-3, 2020) San Diego, CA”

Canva Hacked!

Time to change your Canva Password!

Canva is an easy-to-use, graphic design web & mobile app that has gained popularity with non-designers and professionals alike. On May 24, 2019 Canva was hacked and your (cryptographically protected) password and partial credit card information may have been compromised. 3 Things you need to do! Change your password immediately on Canva Change your password … Continue reading “Time to change your Canva Password!”

Blog / Value / Content Marketing

People have less concentration that a goldfish?

It’s critical to write web pages and blog posts with the most important information at the top because chances are, people won’t read all your content. According to a 2015 study by Microsoft… The average attention span for the notoriously ill-focused goldfish is nine seconds, but according to a new study from Microsoft Corp., people now … Continue reading “People have less concentration that a goldfish?”

sandra centorino

Need help GOING LIVE on Facebook or Instagram? [VIDEO 37m09s]

On August 13th I chatted with Sandra Centorino of #RealWomenGoLive fame on #MarketingMondays@1pm. Sandra Centorino is the owner and CEO of Say it International, a benefit corporation whose mission is to teach and inspire women in business to use LIVE video. Sandra’s signature program (see below) teaches women everything about going live on Facebook and … Continue reading “Need help GOING LIVE on Facebook or Instagram? [VIDEO 37m09s]”

Is your website grammar free?

Grammar: The 13 Million Dollar Comma

Every time I survey people about what makes a website suck, grammar always comes up in the top 10.  Typically approximately 50% of the people say that they would not deal with a company if they spotted GRAMMAR ERRORS on their website. Would YOU? Whether you would or would not, one thing is very clear. … Continue reading “Grammar: The 13 Million Dollar Comma”

Social Media Content Creation Made Simple!

Social Media Content Creation Made Simple

If you want social media to work for you, you need to have a winning social media strategy and post content regularly that will captivate and engage your ideal audience. Although most understand the value of creating a social media strategy, they miss the mark most often because they fail to plan ahead, and that’s … Continue reading “Social Media Content Creation Made Simple”

web managment

Frequently asked Questions about Content Management Systems (CMS)

What is a CMS? A CMS (Content Management System) is a software application that is used to create and manage digital content — your website (WCM) or enterprise content management (ECM). What CMS is best? For websites and blogs, 66% of the world uses WordPress. What CMS does a website use? CMSdetect.com Is there a … Continue reading “Frequently asked Questions about Content Management Systems (CMS)”

I do my best proofreading, after I hit 'send'.

SUE’S PRE-PUBLISH CHECKLIST

BEFORE hitting the ‘publish’ button, it’s critical that you proofread your post for the following things: [_] SPELLING [_] GRAMMAR [_] FLOW [_] TONE [_] STYLE CONSISTENCY [_] JARGON [_] POSITIONING [_] IMAGERY [_] ATTRIBUTIONS [_] LINKS [_] CALL TO ACTION (CTA) Did you know that March 8th is Proofreading Day? Why not invest in … Continue reading “SUE’S PRE-PUBLISH CHECKLIST”

Content Creation Made Simple

Social Media Editorial Calendar

4 REASONS YOU SHOULD CREATE A SOCIAL MEDIA EDITORIAL CALENDAR Save time & money Facilitate collaboration Recycle/Repurpose Content Improve Quality PLACES TO GET CONTENT INSPIRATION What’s trending on Twitter National Calendar Sprout Social’s Hashtag Calendar CalendarLabs.com Wave Social Media Calendar EDITORIAL CALENDAR TOOLS Google Calendar WordPress Editorial Calendar Plugins: WordPress Editorial Calendar Plugin Edit Flow

WHAT MAKES CONTENT ENGAGING IS RELEVANCY. YOU NEED TO CONNECT THE CONTACT INFORMATION WITH THE CONTENT INFORMATION

My 11 Favourite Quotes About Relevance

“A brand is worthless if it doesn’t connect with the right audiences in a relevant way.” ~Unknown “The size of your audience matters, but only if you are building a relevant audience.” ~Ian Cleary “Speak to your audience in their language about what’s in their heart.” ~Jonathan Lister “Create relevance, not awareness.” ~Steve Jobs “The … Continue reading “My 11 Favourite Quotes About Relevance”

facebook logo

CTAs (Calls to Action) because if you want the business, you need to ask.

Simply asking people to share a post is often the most effective call to action CTA for Facebook posts by brands, according to a recent report from TrackMaven. via Ayaz Nanji is a digital strategy and content consultant’s MarketingProfs Article. Here’s an infographic on creating more engagement with calls to actions too!

infographics

How to Create An #Infographic That Boosts Social Shares and Leads

Infographics are powerful ways to get attention and Social Media Examiner’s article “How to Create an Infographic that Boosts Social Shares and Leads” explains very clearly how to craft infographics that are widely shared. Need some inspiration?  Visit our pinterest board…