Twitter releases “Agency Playbook for Twitter Ads”

Their Agency Playbook for Twitter Ads guides towards Twitter Ads success with key information on: How and why Twitter stands out in the advertising landscape The importance of a combined organic and paid strategy What makes a good profile and a good Tweet — with data-backed stats Breakdowns of our nuanced campaign types, targeting options, … Continue reading “Twitter releases “Agency Playbook for Twitter Ads””

Instagram Logo

Facebook Creator Studio Now Lets You Schedule Instagram Posts

Facebook’s Creator Studio‘s publishing and scheduling feature now allow you to schedule posts on Instagram. It works like Buffer or HootSuite once you’ve connected your Instagram account to your Creator Studio. How To Schedule Posts on Instagram Using Facebook’s Creator Studio Go to Facebook’s Creator Studio and if you haven’t already, connect your Instagram account(s) … Continue reading “Facebook Creator Studio Now Lets You Schedule Instagram Posts”


Facebook Fined $5 Billion and Ordered to Add Oversight of Data Practices

The Federal Trade Commission the F.T.C. fined Facebook $5 billion — a fraction of Facebook’s $56 billion in annual revenue — for violating a 2011 privacy settlement and placed new conditions on Facebook for privacy violations. The F.T.C. mandated the social network: create an independently appointed privacy committee on its board designate compliance officers to … Continue reading “Facebook Fined $5 Billion and Ordered to Add Oversight of Data Practices”

celebrate regularly


According to National Day Calendar July 20, 2019 is… “TOSS AWAY THE “COULD HAVES” AND “SHOULD HAVES” DAY”, an annual holiday held third Saturday in July created by Author and motivational speaker, Martha J. Ross-Rodgers who suggests writing down your “could haves” and “should haves” on the paper, and then throwing away the list. Despite … Continue reading “NO REGRETS: TOSS AWAY THE “COULD HAVES” AND “SHOULD HAVES” DAY”

Batch preparing your holiday posts saves time and money.

Holidays Websites Help You Be Relevant And Plan Events

Click to Find Out What Holidays Fall On Your Event or Birthday! Holiday Websites Checkiday National Day Calendar OfficeHolidays Statutory Holidays in Canada What am I missing? Know a holidays website that should be listed? Please add it to the comments below. Since the holidays you need to plan your content around don’t change, why … Continue reading “Holidays Websites Help You Be Relevant And Plan Events”

Get To Know Your Customers Day

18 Ways To Get to Know Your Customers Better #GetToKnowYourCustomersDay

According to National Day Calendar today is Get to Know Your Customers Day a holiday that is held on the third Thursday of each quarter (January, April, July, October). Although I suspect this to be a made-up holiday, I agree whole-heartedly that three months is the longest you want to pass without ‘touching’ your client … Continue reading “18 Ways To Get to Know Your Customers Better #GetToKnowYourCustomersDay”

LinkedIn logo


LinkedIn media sizes every Canadian marketer needs to know LINKEDIN PROFILE MEDIA Profile photo: 400 x 400 pixels Background: 1584(w)  x  396(h) pixels Update image (no link): 552(w) x 276p(h) pixels Update image (with link): 552(w) x 289(h) pixels Article Cover: 744(w) x 400(h) pixels LINKEDIN COMPANY PAGE MEDIA Logo: 300(w) x 300(h) pixels Cover: … Continue reading “LINKEDIN MEDIA CHEAT SHEET (2019)”

Sales Mastery

How Does Your Handshake Rate?

Shaking hands is a globally accepted tradition in business and key to making a great first impressions and often the beginning of a relationship, however how you shake hands is often a deal breaker. What makes a good handshake? Here are handshaking best practices: Make eye contact Smile Offer a Greeting Extend your right hand … Continue reading “How Does Your Handshake Rate?”

Canada Flag

What We Heard Report (57 page report)

The Minister of Innovation, Science and Economic Development and the Minister of Canadian Heritage tasked a panel with reviewing Canada’s broadcasting and telecommunications legislative framework in 2018. The Panel undertook an extensive outreach and engagement process to hear what Canadians had to say and published the 57 page report — “What We Heard Report” which … Continue reading “What We Heard Report (57 page report)”


YouTube Works Awards: Entries open for 2019

YouTube looking for videos which have strategically and effectively leveraged YouTube to achieve a clear business impact. Best Brand Campaign Best Response-Driven Campaign Best Full-funnel Campaign Best Organic Campaign Small Budget, Big Results Best Integrated Media Campaign Best Creative Effectiveness Click here to read more about YouTube Awards


2019 Facebook Group News (1.4 billion people)

20190423 – Settings tab being redesigned 20190423 – Some group types changing to general — the default — no loss of functionality 20190423 – Soon there will only be three group types 20190322 – Best practices on welcoming members and setting the tone 20190323 – Facebook Group Rules 20190222 – Mentorship being added to all … Continue reading “2019 Facebook Group News (1.4 billion people)”