You cannot improve what you do not measure.

How are YOU measuring your social media success?

Sofie Andreou explains the importance of having Measurable Calls To Actions (CTAs) to engage visitors AND provide you with metrics to measuring your social media success and lists 16 on her website. Purchase Products or Service. “Opt-In” provide their email. Click on “more details” on a specific topic. Download documents or brochures. Link to another … Continue reading “How are YOU measuring your social media success?”

google

Google

Every strategic digital marketing plan should include setting up an email account which will look something like this e.g. YourName@gmail.com and be your login for all things Google. What is Google? Google LLC[5] is an American multinational technology company that specializes in Internet-related services and products, which include online advertising technologies, search engine, cloud computing, … Continue reading “Google”

Facebook

Need help with Facebook Analytics?

Facebook Analytics helps us leverage data and make better decisions about our product and customer experiences. With true people-based analytics, we can use the facebook analytics to measure and understand how people interact across your mobile app, website, Facebook Page, and more, and ultimately, optimize for growth. Click here to learn the latest about facebook … Continue reading “Need help with Facebook Analytics?”

Google Analytics

How do I setup Google Analytics myself?

Can I set up Google Analytics Myself and How do I setup Google Analytics, are two questions people that take my digital marketing strategy training ask most frequently, because it’s a staple in your digital marketing strategy, and quick and easy way to find out what digital marketing tactics are working, which are not, and … Continue reading “How do I setup Google Analytics myself?”

facebook

Did you hear about the romantic photographer who captured a couple getting engaged in Niagara Falls? #SocialMediaSuccessStory

WKBW shared photo June 5 of couple getting engaged. 2 hours & 2,000+ shares later, couple identified! How wonderful is that! #SocialMediaSuccessStory WKBW shared photo June 5 of couple getting engaged. 2 hours & 2,000+ shares later, couple identified! How wonderful is that! Posted by Sue Sutcliffe – The Web Coach on Monday, June 8, … Continue reading “Did you hear about the romantic photographer who captured a couple getting engaged in Niagara Falls? #SocialMediaSuccessStory”