10 Cardinal Sins of Web Design

ACCESSIBILITY: Keep these Dos and Don’ts in mind when designing a website, email, app or anything. #webdesign #mobiledesign #emaildesign #appdesign #accessibility #aoda

Kudos to Karwai Pun and accessibility group at Home Office Digital who created dos and don’ts posters as a way of approaching accessibility from a design perspective for UK Government.  Currently, there are six different posters in the series that cater to users from these areas: low vision, D/deaf and hard of hearing, dyslexia, motor disabilities, users … Continue reading “ACCESSIBILITY: Keep these Dos and Don’ts in mind when designing a website, email, app or anything. #webdesign #mobiledesign #emaildesign #appdesign #accessibility #aoda”

A Day Without A Whopper. Today we won't be serving Whopper to support our competitor's cause.

A Day Without A Whopper

In my role as conference creator at Dominate The Digital I have the pleasure of gathering and showcasing local digital marketing talent who are passionate about helping small business grow. The digital experts that accept our invitation to share understand the power of collaboration and working together for the greater good — qualities Burger King … Continue reading “A Day Without A Whopper”

#StartupChats | How to Optimize Your eCommerce Operations

Tips to Optimize your eCommerce Operations

The e-commerce industry is evolving at an overwhelming pace. Entrepreneurs must be focused, strategic and leverage strategies and solutions to simplify and streamline even the most complex of operations. No matter what type of product you sell, every e-commerce entrepreneur has one key goal: sell more of it. Today I had the pleasure of chatting … Continue reading “Tips to Optimize your eCommerce Operations”

Wix or WordPress

10 Reasons WordPress is Better Than Wix (2019)

I continue to recommend WordPress (with drag-and-drop plugins for those who prefer this) over Wix because there are so many disadvantages to a Wix website: COST – Wix is 20-25% more expensive TEMPLATES – Wix has far fewer templates and you can’t switch templates after your website goes live. NON-RESPONSIVE— Ipad landscape view is non-responsive. … Continue reading “10 Reasons WordPress is Better Than Wix (2019)”

WordPress training workshops

WordPress 5.2 “Jaco” released on May 7, 2019

WordPress is software that is installed on your web server and requires updating like any other software. Sometimes the web hosting company does it for you, sometimes they don’t. Good WordPress managers know they need to follow WordPress’s blog to get the latest on WordPress releases and ensure it’s done. WORDPRESS TIPS Back up the … Continue reading “WordPress 5.2 “Jaco” released on May 7, 2019”

What You Need to Know About Your Shoppers: The Latest Stats on Canadian e-Commerce | April 26 | 12pm ET

What You Need to Know About Your Shoppers: The Latest Stats on Canadian e-Commerce

It was my honour and pleasure to serve as an expert advisor for Startup Canada‘s #startupchats sponsored by Canada Post (@CanadaPostCorp) on April 26, 2019 to discuss “What You Need to Know About Your Shoppers: The Latest Stats on Canadian e-Commerce“. Here are my answers the questions posed: eCommerce accounts for a growing percentage of … Continue reading “What You Need to Know About Your Shoppers: The Latest Stats on Canadian e-Commerce”

Customer Success Strategies Online & Offline

11 Questions Answered About Customer Success Strategies Online and Offline

It was my pleasure to answer questions about Customer Success Strategies Online and Offline today on #startupchats. Here are my answers: What is included in a customer success strategy for online, and offline? An online/offline customer success strategy starts by mapping the customer journey with the intention of creating a system that monitors & constantly … Continue reading “11 Questions Answered About Customer Success Strategies Online and Offline”

Exploring ECommerce and Online Payments

Top eCommerce and Online Payment Processing Tips

Today I had the pleasure of chatting with other eCommerce specialists and entrepreneurs on #StartupChats on Twitter about eCommerce and Online Payments in Canada. Today’s event had a total of 22.5M impressions, allowing us to trend nationally on Twitter! Here are my answers: Q1 What is eCommerce? What are current trends in ecommerce today? @Scotiabank #StartupChats … Continue reading “Top eCommerce and Online Payment Processing Tips”

sue-purple-shirt-border

Global eCommerce Trends (2019)

Did you know North America is 2nd largest eCommerce market with $561 billion, behind Asia with $740 billion? Shopify just published some comprehensive data about global ecommerce trends you need to know about: Global Ecommerce Definition and Market Size Domestic Shoppers Look Beyond Their Borders International Growth Reshapes the Map Ecommerce Moves Beyond the Western … Continue reading “Global eCommerce Trends (2019)”

Does your website suck ? Website tests that make it easy to find out what's working and what's not working

Does Your Website Suck?

If your website is not getting the results you want, chances are your website is not secure, mobile-friendly, accessible, responsive, fast-loading or fully optimized. Find out what’s holding you back! FREE WHITEPAPER 11 Easy Website Tests You Can Do Yourself

Business Resources in Durham Region

Academic Resources Durham College Trent University University of Ontario Institute of Technology (UOIT) Chambers of Commerce / Boards of Trade Ajax-Pickering Board of Trade Brock Board of Trade Clarington Board of Trade Greater Oshawa Chamber of Commerce Ontario Chamber of Commerce OCC Scugog Chamber of Commerce Uxbridge Chamber of Commerce Whitby Chamber of Commerce Federal … Continue reading “Business Resources in Durham Region”

Keeping your eCommerce Business Competitve

How To Keep Your eCommerce Business Competitive

Today, e-commerce influences up to 56 percent of in-store purchases and more than 10 percent of North American retail sales. E-commerce has gone beyond buying something on a website to a series of interactions that rely on technology to move goods. This means that e-Commerce entrepreneurs must be present on their customers’ channel and that … Continue reading “How To Keep Your eCommerce Business Competitive”