I continue to recommend WordPress (with drag-and-drop plugins for those who prefer this) over Wix because there are so many disadvantages to a Wix website:
- COST – Wix is 20-25% more expensive
- TEMPLATES – Wix has far fewer templates and you can’t switch templates after your website goes live.
- NON-RESPONSIVE— Ipad landscape view is non-responsive.
- NOT PORTABLE – If you decide to move on to another platform you must rebuild your website
- NAVIGATION – Menus only 2 levels deep, 30 pages only allowed
- HOSTING – All Wix websites are hosted on Wix’s server in the US. So Canadian Marketers who collect private information on their websites are non-compliant with PIPEDA.
- eCOMMERCE – Wix is not suitable for eCommerce it’s only for more simplistic uses.
- IMAGES – Wix renames images cryptically. That is bad for SEO
- ADVANCED SEO – Is more difficult and so could cost serious marketers more money.
- Wix doesn’t support the hreflang tag – bad for multilingual SEO
- Robots.txt. htaccess files cannot be modified – bad for larger sites.
Wix sites don’t have a hard time ranking on Google. But if you plan on using SEO as a long‐term strategy, or you’re hiring an agency to do SEO for you, it may be advantageous to look into other platforms (not necessarily WordPress) for scalability and customization.
What am I missing?
Competition is good, but I don’t see any here. I see an all-in-one expensive proprietary solution that professional webmasters I follow do NOT recommend. So I decided to write this post in hopes it saves one more person from investing in a throwaway website. If you found this insightful or would like to add your feedback, please comment below.