10 Reasons WordPress is Better Than Wix (2019)

Wix or WordPress

Wix or WordPressI continue to recommend WordPress (with drag-and-drop plugins for those who prefer this) over Wix because there are so many disadvantages to a Wix website, namely:

  1. NON-RESPONSIVE – Ipad landscape view has problems
  2. NOT PORTABLE – If you decide to move on you are rebuilding your website
  3. NAVIGATION – Menus only 2 levels deep, 30 pages
  4. COST – 20-25% more expensive
  5. ECOMMERCE – Wix is not suitable for ecommerce but rather for more simplistic sites.
  6. TEMPLATES – Wix has far fewer templates and some say you can’t switch templates after your website goes live?
  7. HOSTING – All Wix websites are hosted on Wix’s server (in US) so Canadian Marketers who collect private information on their websites are non-compliant with PIPEDA.
  8. SLOW DOWNLOADS – Codebloat and Javascript causes pages to download slower. Pagespeed is a ranking factor
  9. IMAGES – Wix renames images cryptically which is bad for SEO
  10. ADVANCED SEO – More difficult and as such could cost serious marketers more money.
    • Wix doesn’t support the hreflang tag – bad for multilingual SEO
    • Robots.txt & .htaccess files cannot be modified – bad for larger sites
    • Wix relies on client‐side JavaScript to show content and links. If no JS, no indexable content and no crawlable links which is terrible for SEO on multiple levels.

Joshua Hardwick’s June 12, 2019 blog post “Wix SEO vs. WordPress: 6.4M Domains Studied” compares Wix and WordPress websites based on Ahrefs SEOmetrics and concludes:

Wix sites don’t have a hard time ranking on Google. But if you plan on using SEO as a long‐term strategy, or you’re hiring an agency to do SEO for you, it may be advantageous to look into other platforms (not necessarily WordPress) for scalability and customization.

What am I missing?

Competition is good, but I don’t see any here. I see an all-in-one expensive proprietary solution that every professional webmaster I follow does NOT recommend, so decided to write this post in hopes it saves one more person from investing in a throw-away website. If you found it insightful or would like to add your feedback, please use the comments below.

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