Sales Automation can now automate about 1/3 of your sales processes. Are you leveraging the technologies?

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McKinsey defines sales automation “as any technology that is able to replicate human cognitive capability, such as logical reasoning, pattern recognition, and so on, thus reducing manual labor in a given sales process.”

Their article…   Sales automation: The key to boosting revenue and reducing costs highlights the 5 technologies that are core to sales automation — with machine learning and robotic process automation having adoption rates of 70 and 55 percent, respectively.

5 technologies that are core to sales automation

  1. machine learning (ML)
  2. robotic process automation (RPA)
  3. natural-language processing/generation (NLP)
  4. smart workflows
  5. virtual agents
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