Understanding the link between Facebook ads and offline sales can help marketers determine the value of past campaigns and create more effective campaigns in the future. Retailers can now measure offline sales driven by their Custom Audiences campaigns. For more information on this, read Retailers Using Custom Audiences Can Now Measure Offline Sales or ask AWEBthatWORKS.
Andrew McLaughlin of Learning for Hope wrote… I just wanted to take a few minutes to write you and thank you for sharing your time and expertise with our Leadership Group. The kids were so grateful to have someone like you present for them. You can imagine just how far your presence goes to validating … Continue reading “Social Media Strategy with Learning for Hope”
Don’t be one of the 10 percent A report from London-based market analyst On Device Research in June found that one in 10 young job hunters have been rejected from a job because of their social media profile. Yet roughly two-thirds of respondents said they aren’t concerned their current use of social media could affect … Continue reading “Simple steps for a social media cleanse”
Did you know that ? 189 million of Facebook’s users are “Mobile Only” YouTube reaches more US adults aged 18-34 than any cable network The fastest growing demographic on Twitter is the 55–64 year age bracket. Are you staying on top of and leveraging the latest Internet Marketing Trends? These are only three of 10 Surprising … Continue reading “10 Questions Every Social Media Marketer Should Ask in 2014”
Have you ever received an email which says it is from you – but which you know you didn’t send? They probably look like spam, and will usually include an email address to reply to inside the message. These messages are a type of phishing attack and the attacker is spoofing your email address. What … Continue reading “EMAIL PHISHING & SPOOFING”