Category: AEDI (Accessible, Equity, Diversity, Inclusion)
October is a perfect month to shine a light on Neurodiversity!
If you are looking to create a more inclusive environment for neurodivergent people at your business, you might want to download Google’s Differing Minds‘ free toolkit which is packed with tips, resources, and ideas to celebrate neurodiversity and promote understanding!
Accessible Canada Act updated
The purpose of this Act is to benefit all persons, especially persons with disabilities, through the realization, within the purview of matters coming within the legislative authority of Parliament, of a Canada without barriers, on or before January 1, 2040, particularly by the identification and removal of barriers, and the prevention of new barriers, in … Continue reading “Accessible Canada Act updated”
Is your marketing inclusive?
This marketer is on a journey to be an inclusive marketer, which I believe needs to start by educating myself and understanding the stereotypes around: Age Asian Americans Black people Indigenous people Latinos / Latinx LGBTQ+ people Disabled people Plus-size people Socioeconomic status Trans / Gender expansive U.S. Veterans Women that exist today. Although it … Continue reading “Is your marketing inclusive?”
Canadian Multiculturalism Day (June 27)
On June 27, Canadian Multiculturalism Day honours the many cultural communities that help build a strong and vibrant Canadian society. Take this opportunity to celebrate the cultural diversity that enriches us collectively and reaffirm your commitment to equity, inclusion, and mutual respect.
Global Accessibility Awareness Day
Global Accessibility Awareness Day (GAAD) takes place around the world on the third Thursday of May!
6 Reasons Why Every Marketing Professional Needs to Create Accessible Content
In today’s digital world, it’s more important than ever for businesses and marketers to ensure that their online content is accessible to everyone, including people with disabilities. In fact, making content accessible is not only a legal and business imperative, it’s also a social responsibility. Here are six reasons why marketers should make content accessible: … Continue reading “6 Reasons Why Every Marketing Professional Needs to Create Accessible Content”
Google’s Inclusive Marketing Tool Kit
We need to be all in…. All ages. All genders. All disabilities. All ages. All genders. All beliefs. All cultures. All identities. All beliefs. All cultures. All backgrounds. All orientations. All perspectives. All backgrounds. All orientations. All people. All together. All in. All people. All together.
Is your business market-ready for LGBT+ travellers?
Diversity and inclusion are not only the right thing to do/be, I believe both are critical to our economy, so I was glad to see CGLCC’s website had online training. Initially I signed up for Navigating LGBT+ Diversity and Inclusion which was excellent and I highly recommend. Today I signed up for Travel Market-Ready Seminars … Continue reading “Is your business market-ready for LGBT+ travellers?”
Death, Systemic Racism & Another Humongous Security Breech :(
As a Canadian tweets abound regarding Pro-Trump Mob, I’ve got to say, I’m 100% with Ahmed Ali @MrAhmednurAli who wrote… As Canadians, we shouldn't be smug. What's happening in the US Capital could easily happen in Ottawa. White supremacy and white supremacists call Canada home too. — Ahmed Ali (@MrAhmednurAli) January 6, 2021 Although I … Continue reading “Death, Systemic Racism & Another Humongous Security Breech :(“
2020 — Navigating LGBT+ Diversity and Inclusion in the Tourism Industry Workshop Certificate (CGLCC)
CNIB Phone It Forward
Support CNIB by donating eligible devices that will be used to make a positive impact on the lives of individuals who are blind. If you’d like to donate your phone, please call 1-833-554-5020 to register it before you place it in the pre-paid Phone It Forward envelope. PhoneItForward.ca
I will never understand, but I stand with my Black Brothers and Sisters! #BlackLivesMatter
On May 25, 2020, George Floyd, a 46-year-old black man, was murdered in Minneapolis, Minnesota, while being arrested for allegedly using a counterfeit bill. One officer kneeled on his throat, while two others and a crowd of people looked on, and shortly after his last words “I Can’t Breath” he took his last. Something changed … Continue reading “I will never understand, but I stand with my Black Brothers and Sisters! #BlackLivesMatter”
We value accessibility, equity, diversity and inclusion.
Not many businesses understand the need or implications of its absence, but the need for accessibility, equity, diversity and inclusion is real. ~Sue Sutcliffe
Creating Accessible Websites is not only the right thing to do, it’s a marketing advantage!
Accessible websites open up your market to visitors who would otherwise leave because they aren’t able to navigate it or get all the information they need e.g. people with: vision loss who uses screen reader technology limited mobility who use a keyboard or assistive devices instead of a mouse to navigate hearing loss who needs … Continue reading “Creating Accessible Websites is not only the right thing to do, it’s a marketing advantage!”
100+ Resources for Canadian Women Entrepreneurs
Yesterday this women entrepreneur attended “Business, Government Services and You. A Spotlight on Women Entrepreneurs” in Toronto and was blown away by how all the ministries came together to make it easy to discover all the services they provide Canadian Women Entrepreneurs with. The view was amazing from Ontario Trade Centre, and I had the … Continue reading “100+ Resources for Canadian Women Entrepreneurs”
Free Website Testing Tools Every Webmaster Needs In Their Toolbox
These website testing tools make it quick and easy to discover what you need to do to achieve maximum website ROI (return on investment). AChecker — Checks single HTML pages for conformance with accessibility standards to ensure the content can be accessed by everyone. Broken Link Check — Checker / Validator tells you which of … Continue reading “Free Website Testing Tools Every Webmaster Needs In Their Toolbox”
Marketing to the LGBTQ community, and why no business can afford to not to
On Marketing Mondays @1pm #LiveonFacebook I have the pleasure of interviewing Antoine El Hashem of Inspired Media Inc. about marketing to the LGBTQ community, and why no business can afford to not to. Antoine is A 30-year media and marketing expert with a speciality in LGBTQ marketing, president or INspired Media, the publisher of The … Continue reading “Marketing to the LGBTQ community, and why no business can afford to not to”
Alt – who goes there? Adding ALT text to images
Accessibility is one of the most important aspects of your website. But many of us don’t even know what website accessibility is! For those of you who don’t know, accessibility is about making the Internet available to everyone, regardless of any disabilities or challenges they might face. Not only is this the ethical responsibility of … Continue reading “Alt – who goes there? Adding ALT text to images”
Ramp up your Website Accessibility
Mortar and glue, bells and whistles: everything’s ready to launch on your new company website. Or is it? Did you know that, as of January 2012, all new Ontario websites must adhere to specific standards of accessibility? The Accessibility for Ontarians with Disabilities Act (AODA), passed in 2005, obliges all organizations—from provincial government to small … Continue reading “Ramp up your Website Accessibility”
2010 — Accessibility Professionals of Ontario “Customer Service for the Disabled”
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