Category: Content Marketing
SUE’S PRE-PUBLISH CHECKLIST
BEFORE hitting the ‘publish’ button, it’s critical that you proofread your post for the following things: [_] SPELLING [_] GRAMMAR [_] FLOW [_] TONE [_] STYLE CONSISTENCY [_] JARGON [_] POSITIONING [_] IMAGERY [_] ATTRIBUTIONS [_] LINKS [_] CALL TO ACTION (CTA) Did you know that March 8th is Proofreading Day? Why not invest in … Continue reading “SUE’S PRE-PUBLISH CHECKLIST”
GIFMaker.me allows you to create animated gifs, slideshows, and video animations with music online freely and easily, no registration required.
Social Media Editorial Calendar
4 REASONS YOU SHOULD CREATE A SOCIAL MEDIA EDITORIAL CALENDAR Save time & money Facilitate collaboration Recycle/Repurpose Content Improve Quality PLACES TO GET CONTENT INSPIRATION What’s trending on Twitter National Calendar Sprout Social’s Hashtag Calendar CalendarLabs.com Wave Social Media Calendar EDITORIAL CALENDAR TOOLS Google Calendar WordPress Editorial Calendar Plugins: WordPress Editorial Calendar Plugin Edit Flow
Viral Marketing Top Trends
It’s often very difficult to be creative when you’ve got a lot of things to deal with in the business, but viral marketing strategies aren’t patented or copyright and anyone is free to use ideas that other companies have tried and tested and apply and modify them to their own business model. Here then is … Continue reading “Viral Marketing Top Trends”
What is a blog?
A blog is a website that is made up of a series of individual posts by one or many authors. Similar to a diary or journal, but electronic, searchable and often providing the ability for people to add a comment or share.
My 11 Favourite Quotes About Relevance
“A brand is worthless if it doesn’t connect with the right audiences in a relevant way.” ~Unknown “The size of your audience matters, but only if you are building a relevant audience.” ~Ian Cleary “Speak to your audience in their language about what’s in their heart.” ~Jonathan Lister “Create relevance, not awareness.” ~Steve Jobs “The … Continue reading “My 11 Favourite Quotes About Relevance”
CTAs (Calls to Action) because if you want the business, you need to ask.
Simply asking people to share a post is often the most effective call to action CTA for Facebook posts by brands, according to a recent report from TrackMaven. via Ayaz Nanji is a digital strategy and content consultant’s MarketingProfs Article. Here’s an infographic on creating more engagement with calls to actions too!
How to Create An #Infographic That Boosts Social Shares and Leads
Infographics are powerful ways to get attention and Social Media Examiner’s article “How to Create an Infographic that Boosts Social Shares and Leads” explains very clearly how to craft infographics that are widely shared. Need some inspiration? Visit our pinterest board…
Engaging Infographics
Infographics have skyrocketed to web fame, becoming one of the premier vehicles for conveying information in an engaging way. Click to check out AWTW’s Pinterest-ing collection of social media infographics. Why people love infographics: easy to read = low time investment, high content yield aesthetically appealing satisfy cravings for numbers and statistics Ready to make … Continue reading “Engaging Infographics”
7 Steps for Writing Successfully on YouTube (yes, I said YouTube)
Huh? Isn’t YouTube a video site? Indeed it is, BUT YouTube is also the second largest search engine in the world, and it’s the writing that will boost your content to the top of search results. In today’s media-loving world, video posts are no longer an option. Whether you’re posting how-tos, product demos, testimonials or interest … Continue reading “7 Steps for Writing Successfully on YouTube (yes, I said YouTube)”
Keeping it Short and Sweet – How to Keep your Blog Followers Engaged
Short Words You’re aiming for engagement and accessibility. Don’t daunt your readers with convoluted, overly acadmic language. Keep it personal and low-key. And avoid dense jargon – your readers will skip unfamiliar words. Short Sentences Long, chunky sentences frustrate the hasty web reader. For instance, what reads better? “We have just published a new blog … Continue reading “Keeping it Short and Sweet – How to Keep your Blog Followers Engaged”
Writing for the Web – How to Find a Writer
Welcome to the first of a series of Friday morning posts on Writing for the Web! In this series, we’ll be covering how to adapt your writing style for individual social media platforms, how to write and format stand-out blog posts, and what it takes to be a effective web writer! WHY YOU NEED A … Continue reading “Writing for the Web – How to Find a Writer”
[VIDEO] Import Your Blog Into LinkedIn Company Page
To import your news feed automatically into LinkedIn company pages, and keep company fans in the know, you must follow the following steps: Visit your blog and look for the orange feed symbol. The URL you go to when you click on this is your news feed URL. Copy this. Go to your company LinkedIn page, … Continue reading “[VIDEO] Import Your Blog Into LinkedIn Company Page”
[VIDEO] Import Your Blog into Your LinkedIn Profile
To import your news feed automatically into your LinkedIn profile (and keep everyone you know in the know) you must follow the following steps: Visit your blog and look for the orange feed symbol. The URL you go to when you click on this is your news feed URL. Copy this. Go to LinkedIn and … Continue reading “[VIDEO] Import Your Blog into Your LinkedIn Profile”
[VIDEO] Leverage Your News Feed URL
Viral Marketing Top Trends
It’s often very difficult to be creative when you’ve got a lot of things to deal with in the business, but viral marketing strategies aren’t patented or copyright and anyone is free to use ideas that other companies have tried and tested and apply and modify them to their own business model. Here then is … Continue reading “Viral Marketing Top Trends”
Lessons From the Obama Viral Marketing Campaign
– Social media is utterly important They are cheap, have a large number of audiences and spread the news quickly. Obama used this masterfully and even raised huge amounts of funds using social media. – Do not side line bloggers While other candidates ignored the bloggers and focused on “real journalists”, Obama didn’t exclude them, … Continue reading “Lessons From the Obama Viral Marketing Campaign”
Promoting your blog
Facebook and Twitter Attacks Were Political, and Personal
Twitter, Facebook, Livejournal, YouTube, and Blogger came under a sustained, simultaneous DDoS attack yesterday, with Twitter going offline completely for a while, and Facebook running slowly and reporting strange error messages to users before its security staff managed to wrestle control back Read more about this attack at Technomix | Fast Company.
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