Every Women Counts, Canada’s theme for International Women’s Day 2023 emphasizes the importance of recognizing the VALUE & WORTH of every woman, and highlights the need for greater inclusivity & equality across sectors, at home, school, business, government and in communities. #EmbraceEquity2023
Negativity bias is a cognitive bias in which people tend to give more weight to negative experiences and information than to positive ones. The best salespeople understand this bias and use it to their advantage to sell more effectively. Here are a few ways they do it: Highlight the customer’s pain points: The best salespeople
Persuasion is a critical skill that is used in many aspects of life, from sales and marketing to personal relationships and negotiations. Understanding the science of persuasion can help you become more effective in convincing others to take the actions you desire. In this blog post, we will discuss six key principles of persuasion that