If you’re using Facebook for business, it’s best to take a bit of time to understand Facebook’s Rules and Regulations and Policies e.g. Payment Terms Platform Page: How third-party applications / Facebook Connect accesses and uses your data Facebook Platform Policies: Re applications, including Connect sites. Advertising Policies Self-Serve Ad Interface Terms: Promotions Guidelines: Contests, sweepstakes
Facebook knows that people don’t like stories that are misleading, sensational or spammy and have been taking actions against those that use clickbait tactics ie. content designed to get attention and lure visitors into clicking on a link since 2016. 20170817 Taking Action Against Video Clickbait 20170517 New Updates to Reduce Clickbait Headlines 20160804 Further
Just got a real chuckle over reading Social Samosa’s post… 13 Reasons to Unfriend People on Facebook but caution people to think long and hard before they go ahead and do it because it’s really hard to have any sort of relationship with someone who has said the equivalent of “I don’t want to be friends with you”.