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The 12 Days of Christmas Online Market

World Event Center brings you a new opportunity to promote your Christmas sales. The pandemic created new challenges for businesses relying on sales. Many people moved to shopping online and we have heard more than a few times that our communities wish they could find the same convenience of shopping local. From December 14th to […]

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Does your marketing strategy leverage the Zeigarnik Effect?

According to GoodTherapy… The Zeigarnik effect is a psychological phenomenon describing a tendency to remember interrupted or incomplete tasks or events more easily than tasks that have been completed. First noticed in the early 1900s by Russian psychiatrist and psychologist Bluma Wulfovna Zeigarnik and leveraged in marketing: Generating effective headlines or teasers in the news

Strategic Planning
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